The Requirement
Lloyds Grounds Maintenance approached Hatch seeking a complete refresh of their online presence. Their existing website no longer reflected the growth and evolution of the business, lacking the clarity, professionalism, and strategic positioning needed to showcase their expanded capabilities.
As the company had grown in both size and scale, the website needed to better represent the breadth of services they provide and the clients they serve. Our objective was to create a more commercial, modern, and professional digital presence that accurately reflected the business’s reputation, expertise, and continued growth.
Key Objectives
- Modernise the brand's online presence
- Better showcase the scale and expertise of the business
- Improve navigation and user experience
- Expand service and sector pages
- Create a platform that supports future growth
Digital Marketing
Following the successful website launch, we identified an opportunity to further strengthen Lloyds Grounds Maintenance’s digital presence through our ongoing marketing services. To ensure consistency across all customer touchpoints, we worked closely with the team to align their digital channels with the new website and brand direction.
Our support included the creation of engaging social media content, including short-form video reels, alongside professional photography and videography assets. These materials were used across both social media and the website, helping to create a cohesive brand experience and showcase the company’s expertise, projects, and people.